How To Distinguish Between Different Perfume Types and Strengths

What do Our Collective Founders Love?

Nina from Serene Body Health - “My choice of course are the perfume oils because they are made with natural fragrance oils (essential oils) diluted with jojoba oil which is full of antioxidants and is very moisturising on the skin. They cause less irritation to the skin because they are alcohol free. They can be applied directly onto the skin so there is no waste, and they can be inhaled for added health benefits.”

Tonia from IME - “All our perfumes are Eau de Parfum including the men's Elemental range. It was important to us to create the men's range the same Eau de Parfum strength rather than the stereotypical 'cologne' as colognes don't have the same longevity and we wanted them to be enjoyed for as long as possible without having to be reapplied. Plus, my husband is very liberal with his perfume and a bottle of cologne just wouldn't last a week if that was the case!”

Louise from Kis My Body - Kis Perfume owner Louise works closely with a talented perfumer, to create Kis perfumes. There are currently three scents in their range and they are available in both an Eau de Parfum spray and a perfume oil rollerball.  Louise favours the Eau de Parfum version of Kis perfumes. “l think the alcohol helps define and isolate the different scents in each parfum so they pack more of a punch. I love the ritual of spraying and they behave more like a traditional perfume, where you spray getting ready in the morning and it’s a lovely ritual to spray my neck and wrists. (remember don’t rub! - it bruises the scent). It does come down to your body chemistry - to which suits you.” Louise recommends that on her, the Eau de Parfum lasts about 6-7 hours and perfume oil about 4-5, but this varies on individual to individual. 

Liz from One Seed - “There is no hard and fast rule about fragrance concentration, so use this as a guide only. Generally speaking EDT wont last as long on the skin (perhaps 2-4 hours), and EDP should last around 4-8 hours. But that depends on so many factors. For example, some scent molecules have a much higher odour intensity and so can be used at a much lower concentration, whereas others have less intensity and may be used at higher concentrations to be more noticeable. If you have a fragrance which is considered EDT due to its fragrance concentration being 7% but a large volume of that is base notes (which linger longer) or high intensity molecules, you can still call it an EDT but it may last as long on the skin as an EDP. All of our perfumes are EDP by volume (10.5-13% fragrance) but there is a variation in the longevity of each fragrance, from 3 to 8 hours. It’s important to note that longevity of a fragrance is also affected by your own unique skin profile, your hormones, the weather and your level of activity.”

Rachel from Hanako - “Each of our blends use only 100% pure essential oils, gem and flower essences, crystal infused spring water and bathed in mantra as they are being made. The natural perfumes of our “I AM... Range” are made at 2.5% pure essential oils which are considered a safe level for the body when using aromatherapy. Our blends are created not just for scent but the energetic properties each ingredient holds for the intention of the blend. Say for example you have “I AM... Grounded”, I use really earthy and grounding pure essential oils that help the being to stabilize and earth along with gem and flower essences that guide you back to base and bathed in a specific mantra that encapsulates the whole of the intention of grounding.”